Any discussion about marketing in the digital age must start with Content. Content Marketing promotes your expertise, shares knowledge with your customers, and is key to the success of any digital marketing plan focused on improving your visibility to search engines across the web.
I can provide training to your digital team in relation to creating and sharing content on:
- Social Media
- White Papers
- Case Studies
However, there is more. How often should you post? What tools are available to automate posting and generate metrics? Where do you find content? What type of content works best? Who can create the content?